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Unveiling Dreams: The Journey of Peju Winery

Clinical EFT Therapy Validated as Evidence-Based Practice for Psychological and Physiological Conditions2

A comprehensive scientific review of a therapy called Clinical EFT (Emotional Freedom Techniques) has been published in a top peer-reviewed journal, Frontiers in Psychology.

It compared the evidence for EFT against criteria published by the American Psychological Association (APA) Division 12 Task Force on Empirically Validated Therapies. Summarizing the results of 56 randomized controlled trials, it found that EFT is highly effective for anxiety, depression, phobias, PTSD, and stress symptoms.

EFT, also known as acupoint tapping or simply “tapping,” is a practice that combines acupressure (tapping on acupuncture points) with elements of conventional psychological methods like cognitive processing and exposure therapy (focusing on distressing memories). Studies show that the addition of acupressure rapidly reduces the emotional triggering that results from disturbing events.

In the past decade, research in EFT has increasingly focused on objective biological markers such as cortisol levels, immune function, brain activity, and gene expression. It has also been used to successfully treat physical conditions including pain, insomnia, and autoimmune diseases.

The results of randomized controlled trials, the gold standard of research, showed EFTs effects to extend beyond the subjective perceptions of stress measured in psychology. The paper’s coauthor and EFT pioneer Dr. Dawson Church observed that, “Self-reporting and subjective change is one thing, but objective change means that independent of what you think or report, there are external positive changes that are measurable.”

The review concludes that Clinical EFT is “efficacious for a range of psychological and physiological conditions. Treatment is associated with measurable biological effects in the dimensions of gene expression, brain synchrony, hormonal synthesis, and a wide range of biomarkers.”

The paper noted several other characteristics of the treatment method. Comparatively few treatment sessions are required, treatment is effective whether delivered in person or virtually, and symptom improvements persist over time. Also, EFT works well as group therapy, which makes it cost effective to administer.

EFT is also unusually safe, with no reports of adverse events in the more than 2,000 study participants. This has led to it being characterized by the US Veterans Administration as a “generally safe therapy.” The paper notes the prevalence of “simultaneous symptom reduction,” where multiple psychological conditions (such as depression and anxiety) and physiological diagnoses (such as pain and insomnia) decline at the same time.

With over 125 studies now published in peer-reviewed journals, Clinical EFT is one of the most-researched treatment methods in the field of psychology. The review paper found it to be a stable and mature method with an extensive evidence base, capable of being used in primary care settings as a safe, rapid, reliable, and effective treatment for both psychological and medical diagnoses.

During an earlier sojourn in Los Angeles, fate intertwined his journey with that of Herta Behensky, HB—the woman who would become his beloved wife. HB, hailing from Austria, had embarked on her own adventure, traversing continents and overcoming unforeseen obstacles which had shaped her own remarkable story.

Peju_Winery_Tower_Napa_Valley

Having spent her formative years in South America, HB embraced the vibrant culture that surrounded her, and also mastered the Spanish language. With aspirations of pursuing a medical education in Italy, her dreams were abruptly halted when a fire reduced her school transcripts to ashes, rendering acceptance into European colleges impossible. Undeterred, she found solace and purpose as an apprentice in a photo studio, where destiny guided her toward Antony’s path.

The couple’s entrepreneurial spirits ignited a shared vision as they embarked on their first joint venture—a chain of floral shops, followed by a nursery. The allure of life beyond the bustling city drew them to the Napa Valley in 1982. Armed with determination and a Ford Mustang as their down payment, they acquired 30 acres of land, replete with a charming 1900-era house and sprawling vineyards bearing witness to decades of winemaking history.

In 1982, the couple crafted their inaugural vintage in the humble confines of their garage. With just one employee diligently juggling multiple hats, their dream began to take shape. A decade later, in 1992, that destiny presented itself in the form of a resplendent stained glass window, acquired by Tony at an auction. A magnificent masterpiece once adorning the walls of a New York City mansion (circa 1902), it held within it a promise—a symbol of grandeur that whispered of future possibilities to the determined couple.

Though financial constraints threatened their ability to bring this exquisite treasure home, Tony remained steadfast in his unwavering commitment to the symbolic piece. HB reminisced, recounting the days of hardship, “We were broke. We couldn’t afford it. But Tony believed we would one day have an equally magnificent tasting room in which to display it.” And so, the window slumbered in storage, gathering dust as the years unfurled.

Harvest Dance Statue at Peju Winery  

But the tale did not end there. The tides of fate shifted, and Peju Winery burgeoned into a resounding success. The seeds they had sown blossomed into fairytale-like structures, evoking a sense of wonder on their estate. Finally, the time arrived when the magnificent stained glass window claimed its rightful place as the centerpiece of the majestic tasting room, where dreams alighted upon the threads of reality.

When I had the privilege of visiting Peju Winery with my dear friend Jack Canfield and fellow members of the Transformation Leadership Council, HB herself shared this remarkable tale. Filled with awe and excitement, I tugged at Jack’s sleeve, urging him to witness the magic unfurl before our eyes. Together, we stood in that enchanted space, where dreams once whispered in the depths of uncertainty had come to life.

This story echoes a resounding message—a call to dream audacious dreams, even in the face of uncertainty. External evidence may be scarce, but the power of belief can manifest miracles beyond imagination. For within the depths of our dreams lie the seeds of possibility.  

 

All images courtesy of Peju Winery: https://www.peju.com/ 

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